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Master #17 - Rohan Katyal from Yelp

Hi MD,

What does it take to ensure a seamless experience for 100M+ monthly unique visitors? For Yelp, it is taking key decisions based on thousands of website experiments annually (both on the consumer and seller fronts).

As our next guest for the #MastersOfCoversion series, Rohan Katyal, Product Manager for Marketplace at Yelp (previously at Yahoo), will share his story of building the experimentation program from 0 to 1 - how he achieved 80% platform adoption in 12 months, and enhanced decision accuracy by 2x.

Listen to Rohan LIVE on August, 19th at 11 AM ET / 8 AM PT.


Vipul Bansal,
Marketing Manager, VWO

VWO (A Wingify product) 14th Floor, KLJ Tower, Netaji Subhash Place Delhi-110034, India
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